Getting Started With Your Marketing!
The success of your ebook comes not just from writing a beautiful piece of prose. It takes dedication and both initial and on-going marketing. Here are a few ideas you may use to get you started or you might incorporate into your existing strategy.
1. Set up social networking sites. This may include such sites as:
- Myspace
Some of these sites can be linked together, such as Twitter and Facebook via Tweetdeck. Think about how you can make them work together.
2. Join chat groups for readers, such as those on yahoo groups.
3. Set up a blog that you update regularly.
4. Put your blog in blog catalogues and announce new entries.
5. Develop a web site.
6. Get print materials made for your ebooks, such as business cards, magnets, flyers, and postcards with your cover art on them. Places like Vista Print offer free or low-cost options.
7. Write periodic press releases to post online.
8. Host an online ebook release party.
9. Add a signature line to all outgoing email that states, “BUY IT NOW” with a direct link to your purchase your ebook.
10. Set up in person promo events alone or with other authors.
11. Do a blog tours.
12. Do interviews on web radio shows.
13. Piggy back with other events in your area or with events for your target demographic (such as home party sales).
14. Develop an e-newsletter for your mailing list.
15. Send your ebook to reviewers.
